Amanabukeni osana, njengeyona mveliso yokhathalelo lwemihla ngemihla yeentsana kunye nabantwana abasacathulayo, ichaphazela ngokuthe ngqo ukukhula okusempilweni komntwana kwaye imisele ukukhuphisana kophawu kwimarike yamazwe ngamazwe. Kubathengi be-B2B baphesheya kunye nabazali bokugqibela, ukuqonda iMigangatho yoKhuseleko lwaMazwe ngaMazwe ngumgaqo ongundoqo wokukhetha i-diapers ekhuselekileyo. Kuphela ziimveliso ezithobela izikhokelo zokhuseleko ezamkelwa kwihlabathi jikelele ezinokujonga kumazwe ahlukeneyo kunye nemimandla ngaphandle komthungo ngelixa befumana ukuthenjwa kwabathengi ixesha elide. Eli nqaku ligxininise kwizinto eziphambili zeMigangatho yoKhuseleko lwaMazwe ngaMazwe kwi-Baby Diapers, ukuxhobisa abathengi ukuba benze ukhetho oluchanekileyo kunye nokubonelela abazali ngesikhokelo sokuthenga esivakalayo ngokwesayensi.
Isakhelo esingundoqo seMigangatho yoKhuseleko yeHlabathi
IMigangatho yoKhuseleko lwaMazwe ngaMazwe kwii-Diapers zeNtsana azikho isikhokelo esisodwa kodwa uluhlu lwemigangatho olusekwe ngoqoqosho olukhulu lwehlabathi kunye nemibutho enegunya. Le migangatho ibandakanya imilinganiselo emininzi kubandakanya ukhuseleko lwemathiriyeli ekrwada, iinkqubo zemveliso, iimethrikhi zokusebenza, kunye neemfuno zokusingqongileyo. Ngelixa iinguqu zikhoyo kumazwe nemimandla, eyona njongo iphambili ihleli ikhusela impilo yolusu lweentsana kunye nabantwana abasafundayo kunye nokhuseleko lokusetyenziswa- eyona mfuneko ingundoqo kukhuseleko lwamanabukeni.
Njengomnye wemimandla yehlabathi engqongqo ekulawuleni ukhuseleko lwemveliso yoomama neentsana, imigangatho yeManyano yaseYurophu imisela umlinganiselo obalulekileyo weMigangatho yoKhuseleko yaMazwe ngaMazwe. Umgaqo we-REACH, njengomthetho ongundoqo we-EU wolawulo lweekhemikhali, ubeka izithintelo ezingqongqo kwiikhemikhali ezisetyenziswa kwi-diapers yabantwana, ukuthintela ngokucacileyo okanye ukunciphisa izinto ezinobungozi obuphezulu ezifana ne-carcinogens kunye nezinto eziyityhefu. Ukongeza, isatifikethi se-EU ECOCLABEL asifuni nje kuphela ukuba iidiaper zabantwana zihlangabezane nemigangatho yokusingqongileyo ekukhetheni izinto eziphathekayo kodwa zikwanyanzelisa ulawulo olungqongqo malunga nokukhutshwa kongcoliseko kunye nokusetyenziswa kwamandla ngexesha lemveliso. Iimveliso ezithwele esi satifikethi zifumana ukhuphiswano olubalulekileyo kwimarike yaseYurophu. Kwiintsana kunye nabantwana abancinci abanolusu olubuthathaka, isiqinisekiso esivela kwi-Dermatest Medical Institute yaseJamani sinexabiso elibalulekileyo. Amanabukeni okhuseleko athwele esi satifikethi afumana iimvavanyo ezininzi zaselabhoratri zokucaphuka kwesikhumba, ukungezwani komzimba, kunye nokhuseleko lwexesha elide, ziqinisekisa ukuba akukho bungozi kulusu oluthambileyo lwabantwana.
Imakethi yase-US inyanzelisa ngokulinganayo imithetho engqongqo yokhuseleko kwi-diapers yabantwana, ukuseka inkqubo yokuqinisekisa kabini egxile kubhaliso lwe-FDA kunye nesatifikethi se-CPC. Ngaphantsi kwemimiselo yase-US, i-diapers yabantwana ihlelwa njengezixhobo zonyango ze-Class I ezifuna ukubhaliswa kwe-FDA yokungena kwimarike. Inkqubo yobhaliso igunyazisa ukungeniswa kwamaxwebhu abalulekileyo, kubandakanywa izatifikethi zokhuseleko lwemathiriyeli kunye neengxelo zovavanyo lwe-microbiological, ukuqinisekisa ukungabikho kwezinto ezinobungozi ezifana ne-agent ye-fluorescent kunye ne-formaldehyde, kunye nokuthotyelwa kwemigangatho ye-microbial ye-pathogens efana ne-E. coli kunye ne-Staphylococcus aureus. Ukongeza, zonke iidiapers zabantwana ezingena kwimarike yase-US kufuneka zibambe i-CPC (iSatifikethi seMveliso yaBantwana). Esi satifikethi, esikhutshwe ziilabhoratri zomntu wesithathu emva kovavanyo, siqinisekisa ngokucacileyo ukuthotyelwa kwemveliso kunye nemigangatho yokhuseleko efanelekileyo ebekwe yi-US Consumer Product Safety Commission (CPSC), kuquka amanqanaba aphezulu avumelekileyo ezinto ezinobungozi ezifana nelothe kunye ne-phthalates. Iimfuno ezineenkcukacha zesatifikethi seCPC zinokufumaneka kwisikhokelo esigunyazisiweyo kwi Iwebhusayithi esemthethweni ye-CPSC.
Ngaphaya kweemarike ezingundoqo zaseYurophu nezaseMelika, iMigangatho yoKhuseleko lwaMazwe ngaMazwe kweminye imimandla idla ngokutsalwa kwezi zikhokelo ngelixa ihlengahlengisa iimfuno ezithile zengingqi. Ngokomzekelo, isatifikethi se-Asthma Allergy Nordic kuMntla Yurophu sigunyazisa ukuba i-diapers yabantwana ingabikho ngokupheleleyo kwizinto ze-allergenic kulo lonke ikhonkco lokubonelela-ukusuka ekufumaneni izinto eziluhlaza ukuya kwimveliso-ukubonelela ngokhuseleko olubalulekileyo kwiintsana ezine-allergies. Ukuqinisekiswa kwe-USDA ye-Bio-Preferred ye-Bio-Preferred igxile ekusebenziseni izinto ezisekelwe kwi-bio, ukukhuthaza iinkampani ukuba zivelise i-diapers ezikhuselekileyo zisebenzisa izinto ezihlaziyiweyo ezifana nemicu yezityalo. Oku kunciphisa ukuthembela kwizinto ezisekelwe kwi-petroleum, ukulinganisa ukhuseleko kunye nokuzinza kokusingqongileyo. Ngokudibeneyo, le migangatho yenza inethiwekhi yehlabathi jikelele yokulawula ukhuseleko lwe-diaper yomntwana kunye nokubonelela ngesikhokelo esicacileyo kwiinkampani ezifuna ukwanda kwamazwe ngamazwe.
Iindlela zoQinisekiso eziSebenzayo kwiMigangatho yoKhuseleko yeHlabathi
Kubathengi beB2B baphesheya kweelwandle, iziqinisekiso zomlomo ezivela kubaboneleli bodwa azinakuqinisekisa ukuthotyelwa kwemveliso kunye neMigangatho yoKhuseleko yeHlabathi. Iindlela zokuqinisekisa zezenzululwazi kufuneka zilawulwe. Kubazali, ezi ndlela zikwanceda ngokuchanekileyo ukuchonga iimveliso ezikhuselekileyo ngexesha lokukhetha. Apha ngezantsi kukho izisombululo zokuqinisekiswa okunokuthathelwa amanyathelo kumanqanaba amathathu: ukuqinisekiswa kwamanqaku esiqinisekiso, uphononongo lwengxelo yovavanyo, kunye nokulandeleka kwenkqubo yemveliso.
Amanqaku esiqinisekiso asebenza njengobungqina obubambekayo bokuthotyelwa kwemveliso kwiMigangatho yoKhuseleko yeHlabathi. Umgangatho ngamnye uhambelana nophawu olulodwa, olugunyazisiweyo, oluvumela abathengi kunye nabazali ukuba baqhube uvavanyo lokuqala olukhawulezileyo ngokuqaphela amanqaku. Umzekelo, iimveliso kwimarike ye-EU ezinophawu lwe-EU ECOCLABEL 'Intyatyambo YaseYurophu' zibonisa ukuthotyelwa kwemigangatho yokusingqongileyo kunye nokhuseleko. I-German Dermatest 'Itywina lokuVunywa' uphawu libonisa ukuqinisekiswa okungqongqo kokhuseleko lwesikhumba. Kwimarike yase-US, iimveliso kufuneka zibonise ngokucacileyo iinombolo zobhaliso ze-FDA kunye namanqaku esiqinisekiso se-CPC. Iinombolo zobhaliso ze-FDA zinokuqinisekiswa ngendawo yogcino-lwazi esemthethweni ye-FDA ukuthintela ukwenziwa komgunyathi. Qaphela ukuba ezinye iimpawu zoqinisekiso zinemigangatho ye-tiered-ezifana ne-dermatest yeenkwenkwezi ezintlanu kunye nokuhlelwa kweenkwenkwezi ezine-apho amanqaku aphezulu abonisa ukusebenza kokhuseleko oluphezulu. Abathengi kufuneka bakhethe i-diapers yokhuseleko kunye nokulinganisa okuhambelanayo ngokusekelwe kwiimfuno zemarike ekujoliswe kuyo.
Iingxelo zovavanyo zisebenza njengobungqina obungundoqo obuqinisekisa ukuthotyelwa kweMigangatho yoKhuseleko yaMazwe ngaMazwe. Phambi kokusebenzisana nababoneleli, abathengi kufuneka bacele iingxelo zovavanyo ezikhutshwe ziilabhoratri ezigunyazisiweyo zeqela lesithathu kwaye baqinisekise ngokungqongqo izikhombisi eziphambili. Ukusuka kwimbono yokhuseleko, gxininisa kumxholo wezinto ezinobungozi ezifana nesinyithi esinzima (umzekelo, ilothe, i-mercury), izinto ezifudukayo ze-fluorescent, i-formaldehyde, kunye ne-phthalates, ukuqinisekisa ukuba azigqithi kwimida esemgangathweni ehambelanayo. Ngokwembono yokusebenza, izikhombisi ezifana nesantya sokufunxa, umthamo wokumanzisa kwakhona, kunye nobungqina bokuvuza kufuneka zihlangabezane nemigangatho. Ngokomzekelo, zombini i-EU kunye nemigangatho emitsha yelizwe yaseTshayina ifuna i-Baby Diapers ukuba ifezekise ukufunxa okokuqala ngaphakathi kwe-≤50 imizuzwana kunye nokumanzisa umthamo kwakhona ≤15.0g. Ezi metrics zichaphazela ngqo ukusetyenziswa kwemveliso kunye nokhuseleko. Ukuthatha iChiaus Baby Diapers njengomzekelo, ibhetshi nganye ivavanywa ngamalebhu agunyazisiweyo aphesheya njenge-SGS. Iingxelo zovavanyo zibandakanya iimpawu eziphambili ezikhankanywe ngasentla.
Ukulandelelwa kwemveliso kubalulekile ekuqinisekiseni ukuthotyelwa kwexesha elide kunye neMigangatho yoKhuseleko lwaMazwe ngaMazwe, ngakumbi kubathengi beB2B. Ukufumana ingqiqo enzulu kwinkqubo yolawulo lwemveliso yomthengisi kubalulekile. Abavelisi be-diaper yokhuseleko lwePremium baseka iinkqubo ezibanzi zolawulo lomgangatho kulo lonke ikhonkco lokubonelela. Oku kuqala ngokukhangela ngokungqongqo izinto ezithobelayo-ezifana ne-EWG-eqinisekisiweyo yemathiriyeli yomaleko wangaphandle-ukuqinisekisa ukungabikho kweekhemikhali ezinokuba yingozi. Ngexesha lemveliso, imigca ezenzekelayo inciphisa ukungcoliseka kwabantu ngelixa iindawo ezininzi zokuhlola kwi-intanethi zijonga iimetrikhi zexesha lokwenyani ezifana nokutenxa komgangatho kunye namanqanaba okungcola. Phambi kokuthunyelwa, iimveliso ezigqityiweyo ziye zihlolwe iisampulu ukuqinisekisa ukuba ibhetshi nganye idibana neMigangatho yoKhuseleko yeHlabathi. Abathengi banokuqinisekisa amandla olawulo lwemveliso ngokusebenzisa uphicotho lwefektri kunye ukutyelela indawo . Iziseko zemveliso ezisasazwe kwihlabathi zikaChiaus zithobela imigangatho yolawulo lomgangatho omanyeneyo.
Ukuthotyelwa kweMigangatho yoKhuseleko yeHlabathi
Ngokuchasene nokomeleza ukhuphiswano lwehlabathi kwimarike yoomama neentsana, ukubambelela kwiMigangatho yoKhuseleko yaMazwe ngaMazwe ayiseyiyo 'indawo yebhonasi' nje kumashishini. Iye yaba 'sisitshixo sokuvula' iimarike zamazwe ngamazwe kunye nelitye lembombo ekwakheni ukukhuphisana kwebrendi. Kubenzi be-diaper babantwana, imigangatho yokhuseleko yokuhlangana ayivuli nje kuphela iindlela eziya kwiimarike zaphesheya kodwa inciphisa ingozi yokusebenza, iphucula i-premium brand, kwaye yenza uphuhliso oluzinzileyo.
Ukuthotyelwa kweMigangatho yoKhuseleko lwaMazwe ngaMazwe yimfuneko yokuba iidiaper zabantwana zingene kwiimarike eziqhelekileyo zaphesheya. Thatha i-EU kunye neemarike zase-US njengemizekelo: iimveliso ezisilelayo ukuphumelela uphicotho lolawulo lwe-REACH, ubhaliso olupheleleyo lwe-FDA, okanye ukufumana isatifikethi se-CPC aziyi kwalelwa kuphela imvume yokuphuma ngaphandle kodwa zinokujamelana nezohlwayo ezinkulu kunye nokuvalwa kokungena kwimarike. Kwiminyaka yakutshanje, amazwe amaninzi kunye neengingqi ziye zaqinisa ukongamela kweemveliso zoomama neentsana. Umzekelo, i-EU inyanzelisa umgaqo-nkqubo wokunganyamezeli i-zero kwiidayi ze-amine ezibolayo ze-carcinogenic kwi-diapers yabantwana, ngelixa i-US CPSC ihlala iqala ukukhumbula iimveliso ezingathobeliyo. Ngakolunye uhlangothi, i-diapers ezikhuselekileyo ezihlangabezana nemigangatho zinokungena ngokutyibilikayo kwiimarike ezinkulu zehlabathi kwaye zandise ukufikelela kwazo kwiintengiso. Ngokuthobela ngokungqongqo iMigangatho yoKhuseleko lwaMazwe ngaMazwe, iChiaus baby diapers ngoku ithunyelwa kumazwe angaphezu kwama-30 nakwimimandla kulo lonke elaseYurophu, eMelika, nakuMzantsi-mpuma Asia, nto leyo eyenza inkampani ibe liqabane elikhethwayo kubathengi abaninzi baphesheya kweelwandle.
Ukugcina imigangatho yokhuseleko kunceda iinkampani ze-diaper zabantwana zakha i-brand trust kunye nokwandisa amandla exabiso lemveliso yeprimiyamu. Kwicandelo lokusetyenziswa komama kunye nosana, ukhuseleko luyinkxalabo ephambili kubathengi, kunye nabazali abazimisele ukuhlawula amaxabiso aphezulu kwiidiaper zokhuseleko ezihlangabezana nemigangatho yokhuseleko lwamazwe ngamazwe. Uphando lwemarike lubonisa ukuba iidiaper zabantwana ezinesiqinisekiso sokhuseleko olugunyazisiweyo zidla ngokuyalela i-10% -20% yamaxabiso entengiso aphezulu kuneemveliso eziqhelekileyo kwaye zonwabele amaxabiso aphezulu okuthenga kwakhona. Ngaxeshanye, ukuhlangabezana nemigangatho yokhuseleko kuphakamisa ukuqondwa kophawu kumazwe ngamazwe. Ngokomzekelo, i-Chiaus Diapers iseke umfanekiso we-brand 'okhuselekileyo nothembekileyo' kwiimarike zaphesheya ngokufumana izatifikethi ezigunyazisiweyo ezininzi, kuquka i-Dermatest Five-Star Certification kunye ne-EU Ecolabel. Imigca yayo yemveliso eyandisiweyo, efana neebhulukhwe zokutsalwa kwabantwana, ziye zafumana ngokukhawuleza ukuthambekela kwentengiso ngenxa yodumo lwebrendi. Olunye ulwazi ngemveliso luyafumaneka kwi chiausdiapers.com.
Ukususela kumbono wophuhliso lwexesha elide, ukuthobela iMigangatho yoKhuseleko lwaMazwe ngaMazwe kunceda amashishini anciphise imingcipheko yokusebenza kunye nokufezekisa ukukhula okuzinzileyo. Iimveliso ezisilelayo ukuhlangabezana nemigangatho yokhuseleko zisemngciphekweni wokudala izikhalazo zabathengi, iintlekele kudumo lwebrendi, kunye namabango embuyekezo anokubakho kunye neendleko zokukhumbula. Ngokuchaseneyo, iinkampani ezizibophelele kwimigangatho yokhuseleko ziseka iinkqubo zokulawula umgangatho ezomeleleyo, zinciphisa imiba yomgangatho kwindawo yazo. Ngaphaya koko, iMigangatho yoKhuseleko yaMazwe ngaMazwe ihlaziywa rhoqo kwaye iphindaphindwa. Umzekelo, ummiselo we-EU REACH uphinda uhlaziye uluhlu lwayo lweekhemikhali ezithintelweyo. Ukuthobela le migangatho kunyanzelisa iinkampani ukuba ziqhube izinto ezintsha zobuchwepheshe kunye nenkqubo yophuculo, ngaloo ndlela ziphucula ukhuphiswano olungundoqo lweemveliso zazo. I-Chiaus iseke iqela elizinikeleyo le-R&D elilandelela uhlaziyo lwehlabathi kwiMigangatho yoKhuseleko lwaMazwe ngaMazwe ngexesha lokwenyani, lidibanisa iimfuno zamva nje zokhuseleko kuphuhliso lwemveliso ukuqinisekisa ukuba iimveliso zihlala zihlangabezana neemfuno zolawulo lwemarike.
Ukuqukumbela
Njengenkampani eneminyaka yobuchwephesha obunzulu kwicandelo le-diaper yomntwana, i-Chiaus ihlala ibambelela kwiMigangatho yoKhuseleko lwaMazwe ngaMazwe njengomgaqo ongundoqo wokuphuhliswa kwemveliso kunye nokuveliswa. Ukusuka ekukhethweni kwezinto eziluhlaza kunye nokulawulwa kwemveliso ukuya kuvavanyo lwemveliso egqityiweyo, inyathelo ngalinye lilawulwa ngokungqongqo. Sizibophelele ekuboneleleni ngeediapers ezikhuselekileyo nezikhululekileyo zokhuseleko kwiintsana kunye nabantwana abaselula kwihlabathi jikelele, ngelixa sinikezela ngenkxaso yokubonelela ngenkxaso ezinzileyo nethobelayo kubathengi beB2B baphesheya kweelwandle.
Ngaphandle kolawulo lokhuseleko lwemveliso, iChiaus ibonelela ngokubanzi iinkonzo zenkxaso yokuthotyelwa kubathengi beB2B baphesheya kweelwandle. Ukujongana neeyantlukwano kwiMigangatho yoKhuseleko lwaMazwe ngaMazwe kumazwe ahlukeneyo nakwimimandla, iqela leengcali zeChiaus linikezela ngezisombululo zokuthotyelwa ezilungiselelweyo. Oku kubandakanya ukunceda ngokubhaliswa kwemveliso kwiimarike ekujoliswe kuzo kunye nokubonelela ngoyilo lwelebhile kunye nezisombululo zokupakisha ezihlangabezana neemfuno zasekhaya. Ngapha koko, iChiaus igcina indlela yokuphendula ngokukhawuleza. Ukuba imigangatho yolawulo iyavela, abathengi bayaziswa ngokukhawuleza kwaye babonelelwe ngezicwangciso zokuphucula imveliso, ukuqinisekisa ukuba uluhlu lwabo lwempahla luyahlangabezana rhoqo neemfuno zemarike.
Isishwankathelo, iMigangatho yoKhuseleko lwaMazwe ngaMazwe lwenza ilitye lembombo kumashishini e-diaper yabantwana ukuba azenzele kwimarike yehlabathi kwaye asebenze njengeyona nto iphambili kubathengi kunye nabazali xa ukhetha i-diapers ekhuselekileyo. Nokuba ngabavelisi, abathengi, okanye abathengi bokugqibela, bonke kufuneka babeke kubaluleke kakhulu ukuthobela kunye nokuqinisekisa imigangatho yokhuseleko. I-Chiaus iya kuqhubeka ikhokelwa yiMigangatho yoKhuseleko lwamazwe ngamazwe, ngokuqhubekayo iphucula ukusebenza kokhuseleko lwemveliso kunye namanqanaba okuthotyelwa. Oku kuzibophelela kujolise ekuboneleleni ngomgangatho ophezulu weemveliso ze-diaper zabantwana kwiintsana kwihlabathi jikelele kwaye unikeze abathengi be-B2B baphesheya kolwandle ukhetho oluthembekileyo lobambiswano lokubonelela. Ngolwazi oluthe kratya malunga neChiaus Baby Diapers, ibhulukhwe yokutsala umntwana, okanye iinkonzo zokuthobela, nceda undwendwele Iwebhusayithi yeChiaus.
