Phakathi nokukhula okuqhubekayo kwemakethe yamanabukeni yomhlaba wonke, ukufanisa ngokunembile osayizi bamanabukeni abafanele ezimakethe eziqondiwe sekuyinto ebalulekile kubakhiqizi bamanabukeni bezingane kanye nabasabalalisi be-B2B ukuthuthukisa ukuncintisana kwabo. Kumakhasimende aphesheya kwezilwandle, ukwehluleka ukunikeza osayizi bamanabukeni abaklanyelwe izici zokukhula kwezinsana zendawo akuholeli nje kuphela ekulahlweni kwabathengi ngenxa yezinkinga ezinjengokuvuza nokungaphatheki kahle kodwa kungase kulimaze isithunzi sesikhathi eside somkhiqizo emakethe yasendaweni. Umbandela obalulekile wokukhetha osayizi bamanabukeni akuwona 'ubudala ngezinyanga' ngokwesiko kodwa kunalokho isisindo somntwana. Leli zinga lizuze ukuvumelana komhlaba wonke kuzo zonke izimakethe ezinkulu. Nokho, abadlali abaningi bezimboni basashalazela izici zesisindo, okuholela ezinkingeni ezifana namazinga aphansi okulingana kwemikhiqizo kanye nokusilela emuva kwempahla.
Kungani Isisindo Siyizinga Eliyinhloko Lokukhetha Osayizi Benabukeni Ezimakethe Zomhlaba
Ngaphambi kokuxoxa ngomqondo wokukhetha osayizi bamanabukeni, kufanele siqale sivume iqiniso elibalulekile: izingane zikhula ngamanani ahluke kakhulu . Ukuthembela kuphela eminyakeni yobudala ezinyangeni njengesisekelo sokunquma ubukhulu be-diaper kungaholela kalula ekulinganeni okubi. Isibonelo, phakathi kwezingane ezinezinyanga ezi-3 ubudala, ezinye zingaba nesisindo esingamakhilogremu angu-5 kuphela kanti ezinye zifinyelela ku-8 kilogram. Uma abahlinzeki bebambelela ngokuqinile embonweni wokuthi 'izinyanga ezi-3 ubudala ugqoka usayizi S,' owokuqala angase avuze ngenxa yamanabukeni amakhulu kakhulu, kuyilapho abahlinzeki bengase baphathwe ukucasuka kwesikhumba, ububomvu, namamaki avela kumanabukeni amancane.
Umkhiqizo owaziwa umhlaba wonke wengane enabukeni Ama-Pampers usho ngokucacile kumhlahlandlela wawo osemthethweni: Uma kuqhathaniswa neminyaka, isisindo somntwana siyinkomba enokwethenjelwa kakhulu yokukhetha osayizi bamanabukeni. Isisindo sibonisa ngokuqondile isidingo sangempela somntwana sosayizi wenabukeni, ukuqinisekisa ukunethezeka nokuvikeleka kokuvuza.' . Lo mbono uqashelwa kabanzi emakethe yamanabukeni yomhlaba wonke ngenxa yezizathu ezilandelayo:
Isisindo sinquma ukufaneleka : Osayizi benabukeni baklanywe ukuzungeza ukhalo lwengane kanye nomjikelezo womlenze, okuhlobana kakhulu nesisindo. Isibonelo, ingane ene-8-kg ngokuvamile inomlenze womjikelezo ongu-2-3 cm ububanzi kunomntwana ongu-5-kg. Ukusebenzisa usayizi wenabukeni ofanayo kungadala ukucinana kwengane esindayo kanye nokuvuza kwelula ngenxa yesikhala esiningi.
Ukugwema Ukumosheka Kwensiza : Kumakhasimende e-B2B, osayizi bamanabukeni esitokweni abasuselwe eminyakeni yobudala bangase baholele ekutheni abanye osayizi bangadayisi (isb., ukwehla okungazelelwe kwesidingo sikasayizi S ezimakethe ezinezingane eziningi eziyisidudla) kuyilapho abanye beba yindlala (isb, ukwanda kwesidingo sikasayizi M). Ukubeka amasheya okusekelwe esisindweni kuvumela ukuqondanisa okunembe kakhudlwana nesidingo semakethe, kunciphisa ukwakheka kwempahla.
Ukuhlaziywa Kwamazinga Okuhlukaniswa Kwesisindo Osayizi Benabukeni Ezimakethe Ezinkulu Zomhlaba
Nakuba izinhlelo zokulebula usayizi wenabukeni zihluka emazweni ngamazwe nasezifundeni, umgomo 'wokuhlukaniswa kwesisindo esimaphakathi' uhlala unjalo. Kubakhiqizi bezingane zamanabukeni, ukuqonda izindinganiso zokuhlukaniswa kwesisindo sezimakethe eziqondiwe kubalulekile ekuqinisekiseni ukuhlinzekwa okunembile nokuhlangabezana nesidingo sendawo. Ngezansi kunezigaba ezinemininingwane zesisindo zosayizi benabukeni ezimakethe ezine eziyinhloko zamanabukeni emhlabeni, ezinikezwe ireferensi yamaklayenti e-B2B:
Imakethe yase-US: Ukulebula kwezinombolo okugcizelela ukuvimbela ukuvuza
Osayizi bamanabukeni ase-US basebenzisa ' inombolo + yohlamvu ' inhlanganisela, evame ukulebulwa ngokuthi N (Osanda kuzalwa), Usayizi 1, Usayizi 2, Usayizi 3, njll. Ukuhlukaniswa kwesisindo kucacile, futhi abathengi babeka phambili ukumunca kanye nokuvimbela ukuvuza kumanabukeni ezingane (ngokusekelwe kudatha yempendulo yomthengi wase-US). Izigaba zesisindo ezithize zimi kanje:
Usayizi N (Osanda kuzalwa): Ifanele izingane ezisanda kuzalwa ezinesisindo esingu-<5 lbs (cishe. 2.3kg), ikakhulukazi ezisetshenziselwa izingane ezizalwa ngaphambi kwesikhathi noma ezinesisindo esiphansi, okumelela isabelo esifunwayo esincane.
Usayizi 1: Ifanele izingane ezinesisindo esingu-8-14 lbs (cishe. 3.6-6.4kg), ohlanganisa izinsana ezineminyaka engu-1-3 izinyanga, okukodwa kosayizi abadingekayo emakethe yase-US.
Usayizi 2: Ifanele izingane ezinesisindo esingu-12-18 lbs (cishe 5.4-8.2 kg), ezihambisana nezinyanga ezingu-2-6. Njengoba ukuphuma komchamo kukhula kulesi sigaba, ama-diaper ezingane kulo sayizi agcizelela ukumuncwa okuthuthukisiwe.
Usayizi 3: Ifanele izingane ezinesisindo esingu-16-28 lbs (cishe. 7.3-12.7 kg), ezimboza izinsana ezinezinyanga ezingu-6-12 ngesikhathi sokukhasa. Osayizi benabukeni kufanele balinganisele ngokulingana nokuhamba kalula.
Ngokuhlinzeka ngemakethe yase-US, beka phambili isabelo sokukhiqiza sikasayizi 1-3. Ukwengeza, batusa yethu amanabukeni ezingane anobuchwepheshe obuthuthukisiwe bokungavuzi , umklamo wawo oseceleni onezingqimba ezimbili oqinisekisa ukuvuza uqondana ngokuqinile nokuthandwayo kwabathengi base-US.
Imakethe YaseJapan: Ukucatshangelwa kwe-Multi-dimensional ukuze uthole ukwakheka okunembe kakhudlwana
Osayizi bamanabukeni baseJapane balandela uhlelo olufanayo lokulebula eShayina (NB, S, M, L, LL), kodwa ngale kwezigaba zesisindo, balandisa ngezilinganiso zokhalo nenqulu yengane. Lokhu kubangela ukuhambisana kosayizi ophakeme, okwenza amanabukeni ezingane aseJapane afuneke kakhulu ezimakethe zamazwe ngamazwe. Izigaba zesisindo ezithize zimi kanje:
Usayizi we-NB: Idizayinelwe izingane ezisanda kuzalwa ezinesisindo esingu-0-5kg, ifaka izinto ezilula eziqondiswe ezinganeni ezizalwa ngaphambi kwesikhathi ukuze kuncishiswe ukucasuka kwesikhumba.
S Usayizi: Ifanele izingane ezinesisindo esingu-4-8kg (izinyanga ezingu-1-3), enebhande elixegayo elixegayo ukuze kuhlaliswe izingane eziyizicucu zezakhiwo ezihlukene.
Usayizi we-M: Ifanele izingane ezinesisindo esingu-6-11kg (izinyanga ezi-4-6 ubudala, ezifunda ukugingqika). Ukuvuleka kwemilenze yakhelwe ukulingana okuqinile, ukuvimbela ukuvuza phakathi nokunyakaza kokugingqa.
L Usayizi: Ifanele izingane ezinesisindo esingu-9-14kg (izinyanga ezingu-7-12 ubudala, ezifunda ukukhasa). Izinto ezibonakalayo zifaka ukuphefumula okuthuthukisiwe ukuze kuncishiswe ukugcwala ngesikhathi sokukhasa.
Imakethe yaseJapane idinga izindinganiso eziphakeme zemininingwane yedizayini yenganekwane. Eyethu I-Genius Champion baby ekhuphula ibhulukwe , eyethulwe ngokukhethekile le makethe, inebhande elinwebekayo elingu-360° ukuze kufakwe osayizi abahlukahlukene bezinqulu zezingane ezisacathula. Lo mkhiqizo uthole ama-oda esikhathi eside avela kubasabalalisi abaningi baseJapan.
Imakethe YaseYurophu: Okubalulekile Kwezemvelo kanye Nokufakwa Kosayizi Obanzi
Osayizi bamanabukeni aseYurophu banelebuli ngezinombolo (usayizi 1, usayizi 2, usayizi 3, njll.), ubonakala ngobubanzi obubanzi besisindo ngosayizi ngamunye kanye nezidingo eziqinile zezinto ezigcina imvelo nokunethezeka kumanabukeni wezingane (ngokwezinga lomkhiqizo wezingane waseYurophu EN 14685). Izigaba zesisindo ezithize zimi kanje:
Usayizi 1: Ifanele izingane ezisanda kuzalwa ezinesisindo esingu-2-5kg, kugcizelela izinto ezibolayo ukuze zihambisane nezinqubomgomo zemvelo zaseYurophu.
Usayizi 2: Idizayinelwe izingane ezinesisindo esingu-4-8kg (izinyanga ezingu-1-4), efaka ukuphefumula okuthuthukisiwe ukuze kuncishiswe izingozi zokucasuka kwesikhumba.
Usayizi 3: Ifanele izingane ezinesisindo esingu-7-18kg (izinyanga ezingu-5-18), isebenza 'njengosayizi wendawo yonke' emakethe yaseYurophu. Ngenxa yokuhluka okuphawulekayo kwamazinga okukhula kwezinsana, lo sayizi udinga ukunwebeka okuthuthukisiwe ukuze zivumelane nezimo.
Imakethe ye-diaper yaseYurophu inezidingo ezibalulekile ze-eco-friendly. Amanabukeni ethu ezingane ale makethe wonke agunyazwe ngaphansi kwe-OEKO-TEX® Standard 100, ahlangabezana ngokuqondile nezindinganiso zokuthengwa kwemvelo kwamakhasimende aseYurophu e-B2B. Kuhlanganiswe nokwethu izingane zesula , zakha 'inabukeni + lokuhlanza' iphakethe lenhlanganisela, okuthuthukisa ukuncintisana komkhiqizo.
Amasu Asebenzayo Abathengi Be-B2B Okwandisa Izimakethe Ngokusebenzisa Imihlahlandlela Yosayizi Wenabukeni
Kumakhasimende e-B2B, ukuqonda amazinga okuhlukaniswa okusekelwe esisindweni osayizi bamanabukeni kuyisisekelo nje. Ukhiye wangempela wokuthuthukisa ukusebenza kokuthengisa usekuhumusheni lawa mazinga ezenzweni zokwandisa izimakethe ezibambekayo. Amasu amathathu asebenzayo alandelayo azosiza amakhasimende ukuthi aqondanise ngokunembile izimfuno zemakethe eziqondiwe zosayizi bamanabukeni kuyilapho ethuthukisa ukuncintisana ngemikhiqizo yenkampani yethu:
Izincomo Zokutholwa Kwe-Diaper Size Ngokusekelwe Kusidingo Semakethe
Ukusatshalaliswa kwesisindo sezinsana kuyehluka ezimakethe zonke. Isibonelo, isisindo somntwana esimaphakathi emakethe yase-US singaphezulu kancane kunase-Southeast Asia, kuyilapho i-Japan inengxenye ephansi 'yabantwana abadla izambane likapondo.' Ngakho-ke, lungisa izilinganiso zosayizi wenabukeni ngokufanele lapho uthenga:
Usayizi Osanda kuzalwa (NB): Amasheya ngokuqapha: Ezimakethe zomhlaba wonke, usayizi we-NB usetshenziswa kuphela amaviki angu-1-4 (noma izinsuku eziyi-10 ezinganeni ezinkulu). Isitoko esiningi sibeka engcupheni ukunqwabelana kwempahla. Amakhasimende e-B2B kufanele aqondanise isabelo se-NB nemakethe eqondiwe yesisindo somntwana osanda kuzalwa, abeke umkhawulo ku-5% -8% wesamba sevolumu ye-oda. Isibonelo: - Imakethe yase-US: Yehla kancane ibe ngu-5% (ngenxa yenani eliphezulu lezingane ezinkulu) - Imakethe yaseNingizimu-mpumalanga ye-Asia: Yenyuka ibe ngu-8% (lapho izingane ezizalwa ezinesisindo esiphansi zivame kakhulu).
Amasayizi Abalulekile (S, M, L): Beka Kubaluleke Kakhulu Ukugcinwa Kwempahla: Laba osayizi abathathu bakhava izinsana kusukela ekuzalweni kuye ezinyangeni eziyi-12 futhi bakha isidingo esiyinhloko emakethe yamanabukeni yomhlaba wonke. Isabelo sesitoko esihlanganisiwe kufanele sifinyelele ku-70% -75%. Ngokukhethekile, imakethe yase-US ingase ibeke phambili usayizi 1 (ohambisana no-S) kanye nosayizi 2 (ohambisana no-M), kuyilapho imakethe yaseYurophu ingase igcizelele usayizi 3 (ohlanganisa isidingo sika-L).
Osayizi abakhulu (XL, XXL): Lungisa ngokuya ngesidingo: Izidingo zikasayizi wenabukeni ezinganeni ezisacathula zihlobana nezinqubo zokuqeqeshwa kwebhodwe lendawo. Isibonelo, izingane zase-Europe ziqala ukuqeqeshwa ngamabhodwe kusenesikhathi, okuholela ekudingeni cishe okungu-15% kosayizi be-XL. kuyilapho izingane zaseNingizimu-mpumalanga ye-Asia ziqeqeshwa ngobhodwe kamuva, lapho isidingo se-XXL singakwazi finyelela ku-20%.
Izindlela zokuqondisa amakhasimende angezansi ukuze ahlole ukufaneleka kosayizi wenabukeni
Iziteshi zamakhasimende e-B2B ezansi nomfula (isb, abathengisi, izitolo zokubeletha) zixhumana ngqo nabathengi. Ukubasiza baqonde izindlela zokuhlola usayizi wenabukeni kungakhuphula kakhulu ukwaneliseka kwabathengi kanye namazinga okuthenga kabusha. Lezi zindlela zokunquma ezine ezilandelayo zinganconywa kumakhasimende angezansi:
Umthetho Weminwe Emibili : Ngemva kokufaka inabukeni, uma iminwe emibili ilingana ngokuqondile okhalweni futhi umunwe owodwa ulingana ngokuvundlile ezindaweni ezivulekayo zomlenze, ubukhulu bufanelekile. Uma ukufaka kunzima noma ingane ikhahlela futhi ikhala, shintshela kusayizi omkhulu.
Izinkomba Zokuchacha : Uma amamaki abomvu abonakalayo ebonakala emathangeni angaphakathi noma okhalweni, zama usayizi omkhulu ngisho noma isisindo somntwana singaphezu komkhawulo ongaphezulu kasayizi wamanje. Lena inkinga evamile yokulinganisa izingane ezikhuluphele.
Ukuvuza Imvamisa : Uma inabukeni ligqokwe ngendlela efanele (kufakwe onogada abavuzayo) kodwa livuza kaningi (isb, ukumanzisa umbhede ebusuku), usayizi wamanje ungase untule ukumunca okwanele noma ukulingana. Shintshela kusayizi omkhulu.
Isisindo Esidlula Umkhawulo : Uma isisindo somntanakho sidlula umkhawulo ophezulu wosayizi wenabukeni wamanje, shintshela kusayizi omkhulu ngokushesha. Gwema amanabukeni aqinile avimbela ukujikeleza kwegazi noma lawo axegayo abangela ukuvuza.
C ukufakwa
Emakethe yamanabukeni yomhlaba wonke eya ngokuya iqhudelana, ukulinganisa okunembayo sekuphenduke 'inzuzo eyinhloko yokuncintisana' kubakhiqizi bamanabukeni bezingane kanye namakhasimende e-B2B. Kungakhathaliseki ukuthi kubhekwana nosayizi wezinombolo wemakethe yase-US, imiklamo ecophelelayo yemakethe yase-Japan, noma izimfuno eziqaphela imvelo zemakethe yaseYurophu, umgomo 'wokukhetha osayizi bamanabukeni ngokusekelwe esisindweni' uhlala unjalo. Le ndlela yokusebenzela ayisizi nje kuphela amakhasimende ukunciphisa udoti wempahla futhi ithuthukise ukwaneliseka kwabathengi kodwa futhi inikeza inkomba yesu lomkhiqizo elicacile lokunwebela ezimakethe ezintsha.
Njengomkhiqizi ochwepheshile wamanabukeni wezingane, inkampani yethu ihlala ibeka phambili izimfuno zemakethe yomhlaba wonke, ihlinzeka ngohlu olugcwele lwemikhiqizo yamanabukeni ukusuka kusayizi NB kuya ku-XXL. Siphinde sinikeze ngemikhiqizo ehambisanayo efana namabhulukwe okudonsa izingane kanye nezinto zokusula izingane ukuze kuhlangatshezwane nezidingo ezihlukene zamaklayenti e-B2B emazweni nasezifundeni ezihlukahlukene. Ukuze uthole izixazululo zosayizi we-diaper ezenziwe ngezifiso eziklanyelwe izimakethe ezithile noma ukubuka imininingwane yomkhiqizo, vakashela yethu iwebhusayithi esemthethweni ukuze uxhumane nomphathi wethu wezentengiso ukuze uthole ukwesekwa okuzinikele.
Uma ubheka phambili, njengoba imakethe ye-diaper yomhlaba wonke iqhubeka nokukhula, ukuguquguquka kosayizi bama-diaper kuzoba bucayi kakhulu. Sikholelwa ngokuqinile ukuthi ukubeka phambili ukulinganisa okusekelwe isisindo kanye namasu aqhutshwa yimakethe kuzosenza sikwazi ukulondoloza umkhawulo wokuncintisana emakethe yamanabukeni futhi sizuze impumelelo efanayo yesikhathi eside namakhasimende ethu e-B2B.
